Hi, I am Juste

Hello, I’m Justė Žilionytė, and my story begins with a little girl who often cried in silence, alone, while the world around her was filled with conflict. My parents argued daily, and the tension in our home was overwhelming. I longed for love, warmth, and peace. Deep down, I held onto the belief that life wasn’t meant to be this way—that it could be beautiful. I dreamed of new adventures, of traveling the world, and of meeting people who would bring light and joy into my life.

Despite the challenges of my childhood, I am deeply grateful to my younger self for finding the strength to persevere. I even had the opportunity to attend music school, which became a sanctuary for my soul. Music allowed me to escape mentally to beautiful places where harmony, peace, and love prevailed. Those moments kept my spirit alive, even when my reality felt difficult.

​

I was born in Lithuania, a small yet beautiful country in Northern Europe. After completing my university studies, I moved to London, where I experienced my first Italian love—an encounter that would change my life in unexpected ways. Eventually, I followed my heart to Italy, becoming what I like to call "a love’s emigrant." But while that might sound romantic, the reality was far from a fairy tale.

​

When I arrived in Italy, I knew only one person—my ex-boyfriend. I had no friends, no family, and no knowledge of the language. To make matters more challenging, most Italians didn’t speak English either. I felt profoundly alone. Yet, resilience is one of my strengths, and within three months, I had learned the language and secured a job in a sunglasses boutique. Still, I felt as though I was living someone else’s life, trapped in a relationship that drained my spirit.

After five years in that toxic, stagnant relationship—marked by jealousy and emotional turmoil—I had finally had enough. I told myself, “It’s time to truly live. It’s time to grow, to discover myself, and, one day, to find a love that aligns with my values and priorities.” With nothing but a suitcase of clothes, I left that chapter behind.

​

At the time, I was working in retail as the Store Manager at MAC Cosmetics, managing clients, staff, organising trainings,

offering makeup lessons, and leading workshops. On the surface, my life seemed fine, but deep down, I knew

something was missing. I felt stuck, as though I was living the same day on repeat—work, home, friends.

I knew I needed to make a change, but fear held me back. Heartbroken and disappointed in love, I threw myself into

work as a coping mechanism.

​

Through that journey, however, I discovered a new passion. I realized that I didn’t just want to enhance people’s outer

beauty—I wanted to help them discover the beauty within. And that’s how I became an Inner Beauty Designer and

Makeup Artist, a role where I could support others in their transformation, just as I had transformed myself.

​